Team South Africa Racing Logo

Inspiring New Ways

Promoting South Africa as a Tourism, Trade & Investment destination via NASCAR. 

Our Objectives

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PROMOTION

We are promoting South Africa as a Tourism, Trade & Investment destination via NASCAR. 

EDUCATION

We collaborate with United States Universities for South African students to study in the US. We also promote South African education conservation causes.

EMPLOYMENT

Creating employment opportunities for retired South African sportspeople in NASCAR via the Pit Crew training program. 

BUSINESS

Encouraging and facilitating B2B and B2C opportunities for South African businesses and brands. We also encourage US businesses to trade with South Africa. 

Our History

January 2018
Launch
Team South Africa US project began

Team South Africa US project began in 2018 and has run over 30 activations across the NASCAR ARCA, Xfinity & Cup series.

June 2021
Ohio
First full South African branded car

The first full South African branded car participated in the ARCA Menards Series at Mid-Ohio in 2021. 

September 2024
Atlanta
Competed in top 3 NASCAR series

The first South Africa branded car in top 3 NASCAR series took place at Atlanta Motor Speedway in the NASCAR Xfinity series in September 2024.

October 2024
Daytona
Daytona 500

Brand South Africa, our loyal partner, has been promoted twice in the prestigious Daytona 500.

Get In touch

We’re always keen to discuss racing, sponsorship and collaboration options, so get in touch or send us a message!

info@teamsouthafricaracing.com